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Archive for December 2017

The Verdi Group welcomes Amanda!

The Verdi Group has a new web designer–Amanda! We decided it’s only appropriate to do a Q & A for you (and us!) to get to know her better–plus, get a sneak peek on her coding and web design insights.

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Unwrap your holiday campaign!

Does your business run promotions around the holidays? Are you hesitant to launch a marketing program in the last couple months of the year? With the United States Postal Service expecting a 10% rise in mail volume this 2017 holiday season, perhaps it’s time B2B marketers take advantage of a season when people are more inclined to receive and open mail.

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Low-impact mail. Not here. Not now.

Because we do a lot of dimensional mail at Verdi, our account team has been condescending about the less elaborate envelope mailings and self-mailers that constitute most of the mail that arrives in your mailbox on a daily basis. And if a dimensional mail piece that costs $50 each is a high-impact effort (and of course it is!) then what do we call a follow-up envelope mailing consisting of an outer envelope, letter, brochure, lift note, and reply card?

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